LottieFiles Case Study: Designit × Leumi Bank


In collaboration with Designit, I led animation on a set of ~50 UI Lottie icons for Leumi Bank’s mobile app — a project recently featured by LottieFiles as a case study.

The goal was to build a motion language that feels lightweight, clear, and cohesive across the product, while still leaving room for small moments of personality throughout the experience. Rather than relying on repetitive motion patterns, each icon was approached according to its role — balancing consistency with subtle variations in timing, movement, and behavior.

Built in After Effects using Bodymovin and the LottieFiles plugin, the animations were designed specifically for mobile product integration and tested throughout the process using the LottieFiles preview player.

To present the work, I also designed a series of editorial-style compositions that frame the animations within bold typographic layouts, giving the system additional context outside the app itself.

Full LottieFiles case study:
https://lottiefiles.com/case-studies/designit-x-leumi-bank


Client - Leumi Bank
Creative - Studio Designit
Lead Creative - Tal Gruber
Illustration - Adi Henan
Motion & Presentation Design - Or Drori


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